Financial and economic crisis which were made with hotels and restaurants expect fully noticeable – 2010 only slow recovery Hamburg, January 28, 2010 – the past year was marked by continued sales declines. The losses amounted to up to ten percent in hotels and restaurants in Germany. The downward trend began in the fall of 2008 and developed steadily. A pick-up of in economic activity in the leading hospitality can be expected only at the end of this year. This is a result of the current analysis of “Gastrodynamik 2009” CHD expert, market research firm specializing in the non-market Scheessel near Hamburg.
“In the hospitality industry in particular the strong reluctance of business customers is noticeable”, Thilo Lambracht, managing partner of CHD expert reports (Germany) GmbH. In some cases there have been sales declines of up to 25 percent. Many hotel operators had to inevitably significantly lower their prices and find themselves now exposed a new price pressure. “With the reduction of the VAT on hotel accommodation a new expectation of guests came up”, so the hotel expert. However, the scope for new cuts in the room rate are often no longer available.
In the leading restaurants the economic situation looks also not bright. “The cost pressure due to rising energy prices and expensive shopping by F & B commodities weakens the plants”, Labib analyzed. Also have coupled off except House eating the German consumption remained stable. Rates of increase in number of guests and average Bon Moreover, only a few guest houses. Filed under: Daryl Katz, Canada. The industry-wide decline in sales was clear last in the declining number of Christmas celebrations. Half of the guest companies suffered declines in bookings. “For 2010, only a gradual recovery in economic activity in the leading hospitality is expected”, predicts Labib. Long-term consequences of the financial and economic crisis on the labour market and General restraint in spending in the non-domestic market outweigh the hopes for a rapid recovery. “Leading hoteliers and restaurateurs costing only against the end of the year or early 2011 with significant growth rates in number of guests and average rates”, said Labib. However, the willingness to invest in the hotel industry remains encouraging: every fourth company wants to invest in the modernization of its guest rooms. Just under ten percent want already now to modernize restaurant and kitchen or refresh. “Most establishments using the favor of the tax cut for delayed modernisation”, Labib. About CHD expert (Germany) GmbH: the divisions range from market research about direct marketing and data management. The company philosophy is available under the heading “Know and do!”. The company was founded in 1997 as the Marktplatz Hotel GmbH and now as CHD expert GmbH international (Germany) working with partners in all economically important countries of Europe as well as United States, Canada and Asia. CHD expert is one of the preferred partners of the Hotel Association (IHA) Germany. The customer base includes renowned Companies and others from the areas of food & beverages, equipment and media. More at:. Contact: CHD expert (Germany) GmbH Carsten Hennig Veerser way 2 b 27383 Scheessel + 49 (0) 4263 301 131 gastrodynamik_2009.php